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Browsing by Author "Klein-Reesink, Noel"

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    Publication

    Revisiting co-creation : necessary success factors for crowdsourcing ideas in a consumer business setting

    Klein-Reesink, Noel
    ;
    Hudders, Liselot
    ;
    De Marez, Lieven  
    Journal article
    2020, Journal of Marketing and Communication, (3) 1, p.95-116

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