Publication:

Media richness effectiveness: Humanoid robots with or without voice, or just a tablet kiosk?

Date

2024
Journal article
https://doi.org/10.1002/mar.21948
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dc.contributor.authorBrengman, Malaika
dc.contributor.authorWillems, Kim
dc.contributor.authorDe Gauquier, Laurens
dc.contributor.authorVanderborght, Bram
dc.contributor.imecauthorVanderborght, Bram
dc.contributor.imecauthorBrengman, Malaika
dc.contributor.imecauthorWillems, Kim
dc.contributor.orcidimecVanderborght, Bram::0000-0003-4881-9341
dc.contributor.orcidimecBrengman, Malaika::0000-0001-9860-7107
dc.contributor.orcidimecWillems, Kim::0000-0002-0941-8599
dc.date.accessioned2024-09-25T12:17:47Z
dc.date.available2023-12-23T17:24:07Z
dc.date.available2024-09-25T12:17:47Z
dc.date.issued2024
dc.identifier.doi10.1002/mar.21948
dc.identifier.issn0742-6046
dc.identifier.urihttps://imec-publications.be/handle/20.500.12860/43292
dc.publisherWILEY
dc.source.beginpage734
dc.source.endpage753
dc.source.issue4
dc.source.journalPSYCHOLOGY & MARKETING
dc.source.numberofpages20
dc.source.volume41
dc.subject.keywordsBRAND ENGAGEMENT
dc.subject.keywordsSERVICE ROBOTS
dc.subject.keywordsSELF-SERVICE
dc.subject.keywordsI HELP
dc.subject.keywordsSTORE
dc.subject.keywordsPERFORMANCE
dc.subject.keywordsFRAMEWORK
dc.subject.keywordsREALITY
dc.subject.keywordsQUALITY
dc.subject.keywordsWORLD
dc.title

Media richness effectiveness: Humanoid robots with or without voice, or just a tablet kiosk?

dc.typeJournal article
dspace.entity.typePublication
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