Publication:
The social construction of targeted television advertising: The importance of "social arrangements" in the development of targeted television advertising in Flanders
Date
| dc.contributor.author | Jennes, Iris | |
| dc.contributor.author | Van Den Broeck, Wendy | |
| dc.contributor.imecauthor | Jennes, Iris | |
| dc.contributor.imecauthor | Van Den Broeck, Wendy | |
| dc.contributor.orcidimec | Jennes, Iris::0000-0001-6479-9948 | |
| dc.contributor.orcidimec | Van Den Broeck, Wendy::0000-0002-4765-6125 | |
| dc.date.accessioned | 2021-10-24T06:21:19Z | |
| dc.date.available | 2021-10-24T06:21:19Z | |
| dc.date.issued | 2017-06 | |
| dc.identifier.uri | https://imec-publications.be/handle/20.500.12860/28601 | |
| dc.identifier.url | https://dl.acm.org/citation.cfm?doid=3077548.3077553 | |
| dc.source.beginpage | 1 | |
| dc.source.conference | Proceedings of the 2017 ACM International Conference on Interactive Experiences for TV and Online Video - TVX | |
| dc.source.conferencedate | 14/06/2017 | |
| dc.source.conferencelocation | Hilversum The Netherlands | |
| dc.source.endpage | 10 | |
| dc.title | The social construction of targeted television advertising: The importance of "social arrangements" in the development of targeted television advertising in Flanders | |
| dc.type | Proceedings paper | |
| dspace.entity.type | Publication | |
| Files | ||
| Publication available in collections: |